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  • Visit the unlikely breeding ground for some of America's most creative and defiant music.

    Visit the unlikely breeding ground for some of America's most creative and defiant music.

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  • Rick Hall and multiple musicians try to nail down the Muscle Shoals sound.

    Rick Hall and multiple musicians try to nail down the Muscle Shoals sound.

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  • Soul singer Percy Sledge recounts his journey from a cotton field to making it big at FAME Studios.

    Soul singer Percy Sledge recounts his journey from a cotton field to making it big at FAME Studios.

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  • Rick Hall & Clarence Carter in Muscle Shoals.

    Rick Hall & Clarence Carter in Muscle Shoals.

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  • A scene from Muscle Shoals.

    A scene from Muscle Shoals.

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  • Gregg Allman in Muscle Shoals.

    Gregg Allman in Muscle Shoals.

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  • Roger Hawkins in Muscle Shoals.

    Roger Hawkins in Muscle Shoals.

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  • Jimmy Cliff in Muscle Shoals.

    Jimmy Cliff in Muscle Shoals.

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  • Clarence Carter in Muscle Shoals.

    Clarence Carter in Muscle Shoals.

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  • Greg ‘Freddy’ Camalier, director of Muscle Shoals.

    Greg ‘Freddy’ Camalier, director of Muscle Shoals.

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  • Aretha Franklin in  in Muscle Shoals.

    Aretha Franklin in in Muscle Shoals.

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The Film

Located alongside the Tennessee River, Muscle Shoals, Alabama is the unlikely breeding ground for some of America's most creative and defiant music. Under the spiritual influence of the "Singing River," as Native Americans called it, the music of Muscle Shoals has helped create some of the most important and resonant songs of all time. At its heart is Rick Hall who founded FAME Studios.

Overcoming crushing poverty and staggering tragedies, Hall brought black and white together in Alabama's cauldron of racial hostility to create music for the generations. He is responsible for creating the "Muscle Shoals sound" and The Swampers, the house band at FAME that eventually left to start their own successful studio, Muscle Shoals Sound.

In this joyful film, Gregg Allman, Bono, Clarence Carter, Mick Jagger, Etta James, Alicia Keys, Keith Richards, Percy Sledge, and others bear witness to Muscle Shoals' magnetism, mystery, and why it remains influential today.

The Filmmakers

  1. Greg "Freddy" CamalierDirector
  2. Stephen BadgerProducer