 | 1 ) |
Power is not only what you have but what the enemy thinks you have.
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| 2 ) |
Never go outside the experience of your people. It may result in confusion, fear and retreat.
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| 3 ) |
Wherever possible go outside the experience of the enemy. Here you want to cause confusion, fear and retreat.
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| 4 ) |
Make the enemy live up to his/her own book of rules.
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| 5 ) |
Ridicule is man's most potent weapon.
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| 6 ) |
A good tactic is one that your people enjoy.
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| 7 ) |
A tactic that drags on too long becomes a drag.
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| 8 ) |
Keep the pressure on, with different tactics and actions and utilize all events of the period for your purpose.
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| 9 ) |
The threat is usually more terrifying than the thing itself.
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| 10 ) |
The major premise for tactics is the development of operations that will maintain a constant pressure upon the opposition.
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| 11 ) |
If you push a negative hard and deep enough it will break through into its counterside.
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| 12 ) |
The price of a successful attack is a constructive alternative.
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| 13 ) |
Pick the target, freeze it, personalize it and polarize it. |
