Interactive Editor
Department: Communications
Reports to: Director, Interactive
The interactive editor oversees and participates in editorial content production and process for all ITVS digital properties. The editor is responsible for producing accurate, compelling copy that clearly conveys required messaging to targeted audiences. He/she will have a creative writing style that is in line with the ITVS and Independent Lens brands, and structured for online presentation. This role informs and provides oversight for all digital content, including editorial workflow, and is the primary writer for ITVS.org and PBS.org/independentlens.
RESPONSIBILITIES:
- Establish and maintain editorial voice and standards across ITVS web presences
- Work closely with the web team and marketing and communications team to inform and implement digital content on various properties
- Drive editorial calendar for simultaneous, multiple projects, and oversee daily workflow
- Create product and promotional copy for websites and other online marketing efforts, including both repurposed content and original writing
- Work with team to create new and unique digital products and content to draw and retain viewers throughout ITVS web properties
- Write film pages, film companion sites, film blog, promo blurbs, video descriptions, metadata, and other short content
- Act as primary contact with Independent Lens filmmakers for web team
- Post and update content daily via HTML, WordPress, and CMS tools
- Provide editing and copy editing support for marketing and communications collateral
- Collaborate cross-departmentally to align strategies and support series and institutional promotion
- Lead development of institutional press releases for department as needed
- Help manage brand voice across various platforms
- Other responsibilities as assigned
REQUIREMENTS:
- Three to five years deadline-driven editorial experience with an online publication
- Experience in editorial content development for a general audience website
- Excellent written and verbal communication
- Excellent attention to detail and project management skills; ability to multi-task
- Experience working with web production and marketing teams
- Strong journalistic background and integrity; ability to maintain a balanced editorial voice on controversial subjects and remain culturally sensitive
- Familiarity with HTML, WordPress, CMS, and project management software
- Familiarity with web metrics and reporting a plus
- Background in nonprofit sector, film and/or media a plus
ITVS is an equal opportunity employer.
Women and people of color are encouraged to apply.
TO APPLY: Please e-mail resume and cover letter to itvs@itvs.org with Interactive Editor/NAME in the subject line. This is not a telecommuting position.
Social Media Manager
Department: Communications
Reports to: Managing Director, Marketing & Communications
JOB SUMMARY: ITVS is seeking a social media manager to help manage, engage, and grow its social media audiences and platforms. The social media manager will help develop strategy on how to reach new audiences in an ever-changing media space. The manager will provide oversight and direction for social media strategy, including development of digital initiatives, and online audience engagement for ITVS and its various programming initiatives. As a source of deep knowledge in a dynamic social media environment and its trends, the manager is responsible for producing digital and engagement campaigns using compelling content for activating audiences, aligning strategies and resources both internally and with external partners.
In addition to leading the strategy to engage our various ITVS digital communities, the manager will own, strategize, implement, and analyze ITVS’s five-time Emmy Award-winning series, Independent Lens social media presence.
RESPONSIBILITIES:
- Oversee strategy and workflow for social media channels including Twitter, Facebook, Instagram, Pinterest, YouTube, Tumblr, Google+, and others
- Maintain a consistent brand voice in your multi-media story-telling
- Manage and monitor social media advertising campaigns to ensure campaign delivery goals are achieved, including making optimization recommendations
- Generate compelling community-building editorial content, and manage a schedule of online events and contests
- Inform and support digital projects from inception to promotion with staff and filmmakers
- Monitor trends in social media tools, applications, and new technology developments, making recommendations to grow online audience
- Form new relationships with premier and niche websites and other key influencers to enhance digital marketing outreach
- Prepare regular analytical reports on social media activity and its effectiveness and assist senior management in analyzing results
- Develop benchmark criteria to measure the effectiveness of social media programs and implement improvements as required
- Convene and lead regular social media meetings to develop marketing and engagement strategies
- Create and enforce a social media policy for ITVS staff and provide social media best practices for key partners, and ITVS funded filmmakers
- Listen and participate in online conversations and comments and escalate issues as necessary
DESIRED SKILLS:
- A killer social media network, thrive in the Bay Area/Silicon Valley tech scene, and a love for the energy that this field brings
- Strategic development experience
- Equal parts creativity and discipline
- Excellent writing and communication skills, going far beyond 140-characters
- Ability to bring innovative ideas and creative solutions but also have a love for organization and attention to detail
- Deadline driven, not get scared of multiple deliverables and can juggle many responsibilities at once
- Impeccable attention to detail
- Excellent research and organizational skills
- Strong initiative with ability to work independently and as part of a team
- Knowledge and passion for the ever-changing digital marketing landscape
QUALIFICATIONS:
- 3-5 years experience as a social media marketer creating digital promotional plans including “hands on” tactical experience
- 4 years experience in marketing, public relations, journalism, communications, or related field
- Preferred experience working in a creative ad agency, in-house agency, or entertainment industry
- A proven strategic and creative thinker who is focused on results
- Experience organizing and implementing new processes and procedures
- A strong interest in public media and independent film
ITVS is an equal opportunity employer.
Women and people of color are encouraged to apply.
TO APPLY: Please e-mail resume and cover letter to itvs@itvs.org with Social Media Manager/NAME in the subject line. No calls or direct emails to hiring manager. No relocation benefits provided.
Semester or Summer Internship (college credit or unpaid)
Term: 8-10 weeks; at least 15 hours/week
Reports to: Department Manager
JOB SUMMARY: ITVS is seeking interns to support activities in the programming, production, communications and business affairs departments. In addition to gaining hands-on work experiences, the interns will attend organizational and community engagement events, view producer rough cuts, and participate in staff activities. The intern will observe how programs are evaluated, managed, and distributed to reach the widest audience. The ideal student intern is passionate about documentaries, engagement, outreach, social media technology trends and other facets of public television and media. Depending on needs and student interest, student intern will be assigned to a department.
RESPONSIBILITIES:
- Support the program proposal process (Programming)
- Assist in organizing files, media, and updating electronic information (All departments)
- Help with outreach and community engagement events (Communications)
- Draft web content and social media posts (Communications)
- Electronic research of copyrights and intellectual property matters (Business affairs)
- Provide support as needed (All departments)
REQUIREMENTS:
- Enrolled in school with a focus on film, broadcasting, sociology, public policy or marketing
- Detailed, organized, curious, and self-directed
- Computer, software, and social media skills as they relate to job responsibilities
- Eager to learn and contribute to a nonprofit media organization
ITVS is an equal opportunity employer.
Women and people of color are encouraged to apply.
TO APPLY: Please e-mail resume and cover letter to itvs@itvs.org with INTERN/YOUR NAME in the subject line.
